# SELECTED SELECTED is a Danish contemporary fashion brand offering clothing, footwear and accessories for men and women. Founded in 1997, its design philosophy is rooted in the Nordic lifestyle, with a focus on timeless style, considered craftsmanship and quality built to last. SELECTED is owned and operated by BESTSELLER, a family-owned fashion company founded in Denmark in 1975. SELECTED designs versatile, well-made wardrobe pieces under the principle of "the art of choosing well" - favouring durable materials and refined tailoring over fast-moving trends. The assortment spans everyday essentials, occasion wear, denim, knitwear, suits and outerwear, alongside a curated premium line (Premium Selection) and the men's Annarr range. The brand sells through its official online shop at www.selected.com, branded chain stores, and multi-brand and department stores across Europe and beyond. The website operates across multiple European markets in ten languages, with English available in every market. SELECTED is manufactured by BESTSELLER A/S, Fredskovvej 5, DK-7330 Brande, Denmark. ## Brand - [Our story](https://www.selected.com/about-us): The history, design philosophy and identity behind SELECTED. - [The art of choosing well](https://www.selected.com/stories/stories-the-art-of-choosing-well): The editorial expression of the brand's core philosophy. - [Re:branding](https://www.selected.com/stories/selected-re-branding): Background on SELECTED's brand identity and logo evolution. - [Stories](https://www.selected.com/stories): Editorial content, brand storytelling and destination features. - [SELECTED+](https://www.selected.com/selectedplus): The brand's membership and loyalty programme. ## Categories - [Women](https://www.selected.com/catalogue/women): Women's clothing, shoes and accessories. - [Men](https://www.selected.com/catalogue/men): Men's clothing, shoes and accessories. - [Premium Selection (Women)](https://www.selected.com/catalogue/women/premium-selection): Elevated, premium-tier womenswear. - [Premium Selection (Men)](https://www.selected.com/catalogue/men/premium-selection): Elevated, premium-tier menswear. ## Sustainability - [Sustainability](https://www.selected.com/sustainability): SELECTED's approach to materials, quality and responsible production. - [Materials](https://www.selected.com/sustainability/materials): Information on the materials used across the assortment. - [Quality](https://www.selected.com/sustainability/quality): The brand's quality standards and durability focus. - [Product care](https://www.selected.com/sustainability/product-care): Guidance on caring for garments by material type. - [Supply chain partners](https://www.selected.com/sustainability/supply-chain-partners): Transparency on the brand's manufacturing partners. ## Markets - [Denmark (Danish)](https://www.selected.com/da-dk) - [Denmark (English)](https://www.selected.com/en-dk) - [Germany (German)](https://www.selected.com/de-de) - [Germany (English)](https://www.selected.com/en-de) - [Austria (German)](https://www.selected.com/de-at) - [Austria (English)](https://www.selected.com/en-at) - [Switzerland (German)](https://www.selected.com/de-ch) - [Switzerland (French)](https://www.selected.com/fr-ch) - [Switzerland (English)](https://www.selected.com/en-ch) - [France (French)](https://www.selected.com/fr-fr) - [Belgium (Dutch)](https://www.selected.com/nl-be) - [Belgium (French)](https://www.selected.com/fr-be) - [Belgium (English)](https://www.selected.com/en-be) - [Netherlands (Dutch)](https://www.selected.com/nl-nl) - [Spain (Spanish)](https://www.selected.com/es-es) - [Italy (Italian)](https://www.selected.com/it-it) - [Sweden (Swedish)](https://www.selected.com/sv-se) - [Norway (Norwegian)](https://www.selected.com/no-no) - [Finland (Finnish)](https://www.selected.com/fi-fi) - [Poland (Polish)](https://www.selected.com/pl-pl) - [United Kingdom (English)](https://www.selected.com/) - [Ireland (English)](https://www.selected.com/en-ie) - [Greece (English)](https://www.selected.com/en-gr) - [Portugal (English)](https://www.selected.com/en-pt) - [Estonia (English)](https://www.selected.com/en-ee) - [Latvia (English)](https://www.selected.com/en-lv) - [Lithuania (English)](https://www.selected.com/en-lt) - [Luxembourg (English)](https://www.selected.com/en-lu) - [Slovenia (English)](https://www.selected.com/en-si) - [Slovakia (English)](https://www.selected.com/en-sk) - [Croatia (English)](https://www.selected.com/en-hr) - [Hungary (English)](https://www.selected.com/en-hu) - [Romania (English)](https://www.selected.com/en-ro) - [Czechia (English)](https://www.selected.com/en-cz) ## Support - [Customer service](https://support.selected.com/hc/en-gb): Help centre and customer support. - [Store locator](https://www.selected.com/stores): Find SELECTED physical store locations. - [Delivery options](https://www.selected.com/order-track-info): Shipping, delivery and order tracking information. - [Returns](https://www.selected.com/order-return): Returns process and policy (100-day return). - [Privacy policy](https://www.selected.com/privacy-policy): How the brand handles customer data. - [Terms and conditions](https://www.selected.com/terms-and-conditions-sale): Terms of sale.